How it works?

The dyeing of cotton is toxic and wasteful. The process can discharge polluted water and chemicals, killing aquatic life, ruining soil, and poisoning drinking water. It also uses too much energy, which contributes to global warming.
Regular Fabric/ Garment

Raw cotton is grown, harvested, and ginned to remove impurities. The raw fibers are then spun into yarn. A mill knits or weaves the yarn into fabric, and that fabric enters the dyeing process.

Dye

Dye colors are created by mixing different amounts of red, blue, and yellow into a solution that is then poured into the dye bath. The dye is then fixed onto the cotton fabric.

Salt + Alkali

The dyeing process requires extensive use of chemicals. In order for the dye to bond and adhere to the fabric, salt and alkali must be used to force a reaction.

Water

Dye houses typically use two sources of water: local municipal water and/or ground water, otherwise known as well water. There are many different steps needed to fix dye onto cotton including extensive washing. This means the dye bath is filled and drained six or more times for a conventional dye cycle. The wastewater ultimately ends up in streams, rivers, and lakes.

Water

Dye houses typically use two sources of water: local municipal water and/or ground water, otherwise known as well water. There are many different steps needed to fix dye onto cotton including extensive washing. This means the dye bath is filled and drained six or more times for a conventional dye cycle. The wastewater ultimately ends up in streams, rivers, and lakes.

iCotton dyes three times faster, with 75% less energy, and 80% less water. Most importantly, it requires no toxic chemicals.
iCotton Fabric/ Garment

Raw cotton is grown, harvested, and ginned to remove impurities. The raw fibers are then spun into yarn. A mill knits or weaves the yarn into fabric, and that fabric enters the dyeing process.

Dye

As usual, dye colors are introduced to the iCotton fabric. But because the fabric contains iCotton fiber, the fabric / garment dyes with half the amount of dye stuff and no Salts/ Chemicals are required for the colouring process.

Water

Now dye houses won’t use nearly as much water and that water won’t be polluted. With iCotton dyeing the dye bath is only filled twice, compared to six or more times with conventional dyeing.

iCotton dyed garment

Garments made with icotton have richer colors that will bleed less in the wash and last longer.